How to Dry Nails Fast Using Science

The most effective method to Dry Nails Fast Using Science The web is loaded with tips that as far as anyone knows dry your nails quicker, however which ones really work? Heres a gander at probably the most well-known thoughts and whether they will speed your drying time. Diving Wet Nails into Ice Water This doesnt work! On the off chance that it did, dont you thoroughly consider each nail tech there would do it? Consider it... nail clean is a polymer, shaped by a concoction response. Bringing down the temperature brings down the pace of the synthetic response, in addition to it eases back the dissipation of the solvents in the clean. Truly, the cold water may thicken the clean so it appears to dry all the more rapidly, however the best way to get a hard layer of clean is to allow it to dry. The virus water wont hurt anything, yet it wont speed things upâ unless you dry your hands under an air dryer a while later. In the event that you think this works, consider how much time you go through with your hands in ice water and look at it against ordinary drying. Or on the other hand, direct your own science trial and put one turn in the ice water and leave one to dry all alone. Placing Hands in the Freezer This isn't the most affordable technique, yet its improbable to hurt something besides your electric bill. The virus can thicken the clean while the coursing air dissipates the dissolvable. Utilizing a Blow Dryer or Fan This speeds the arrangement of the film previous (generally nitrocellulose). Simply be certain you dont utilize so much power that you blow swells into your clean (except if that is the ideal impact). Apply a Quick-Dry Product These contain solvents that dissipate rapidly, pulling the fluid in the clean alongside them. Apply Cooking Spray Regardless of whether this works relies upon the item. In the event that you just pressurize oil, youre not going to see quite a bit of an impact beside saturated hands. Then again (hah), if the shower contains a fuel, it will vanish rapidly, acting like a snappy dry item. Splash Nails with Canned Air Once more, this works a lot of like a fast dry item. Canned air is somewhat costly, so you should blow console chow out of your PC and choose an economical fast drying top coat. What works and what doesnt? Fast drying shine is compelling, in addition to it is important whats in the item.

Definition and Examples of Productivity in Language

Definition and Examples of Productivity in Language Definition Profitability is a general term in semantics for the boundless capacity to utilize language (i.e., any common language) to express new things. Otherwise called open-endedness or inventiveness. The term profitability is additionally applied in a smaller sense to specific structures or developments, (for example, fastens) that can be utilized to deliver new occurrences of a similar kind. In this sense, efficiency is most generally talked about regarding word arrangement. See Examples and Observations beneath. Likewise, see: ArbitrarinessCultural TransmissionDisplacementDuality of PatterningEnglish LanguageNatural LanguageWhat Is Language? Models and Observations People are persistently making new articulations and novel expressions by controlling their semantic assets to depict new articles and circumstances. This property is portrayed as efficiency (or inventiveness or open-endedness) and it is connected to the way that the potential number of articulations in any human language is infinite.The correspondence frameworks of different animals don't seem to have this kind of adaptability. Cicadas have four signs to look over and vervet monkeys have 36 vocal calls. Nor does it appear to be feasible for animals to deliver new motions toward impart novel encounters or occasions. . . .This constraining component of creature correspondence is depicted as far as fixed reference. Each sign in the framework is fixed as identifying with a specific article or event. Among the vervet monkeys collection, there is one peril signal CHUTTER, which is utilized when a snake is near, and another RRAUP, utilized when a bird is spotted close by. These signs are f ixed as far as their reference and can't be controlled. (George Yule, The Study of Language, third ed. Cambridge University Press, 2006) Open-Endedness, Duality of Patterning, and Freedom From Stimulus Control [M]ost of the articulations you create and hear each day have probably at no other time been delivered by anyone. Think about a couple of models: A huge tear moved down the little pink mythical serpents nose; Peanut margarine is a poor substitute for clay; Luxembourg has pronounced war on New Zealand; Shakespeare composed his plays in Swahili, and they were converted into English by his African protectors. You have no trouble in comprehension theseeven on the off chance that you dont accept all of them...This boundless capacity to create and see absolutely new expressions is called open-endedness, and it ought to be consummately obvious to you that, without it, our dialects and for sure our lives would be unrecognizably not quite the same as what they are. Maybe no other component of language so significantly shows the huge, unbridgeable bay isolating human language from the flagging frameworks of all other creatures.The significance of open-endedness has been acknowledged by etymolo gists for quite a long time; the term was begat by the American language specialist Charles Hockett in 1960, however others have some of the time favored the marks efficiency or creativity. (R.L. Trask, Language, and Linguistics: The Key Concepts, second ed., altered by Peter Stockwell. Routledge, 2007)[I]n human language the important messages (the two sentences and words) are limitless in assortment by ethicalness of the way that words are delivered from an arrangement of joining a limited arrangement of unimportant units. Etymologists since Hockett during the 1960s have portrayed this trademark property of language as duality of patterning. (Dani Byrd and Toben H. Mintz, Discovering Speech, Words, and Mind. Wiley-Blackwell, 2010)The capacity to react unreservedly is another key part of innovativeness: no human is obliged to make a fixed reaction to any circumstance. Individuals can say anything they desire, or even remain quiet... Having a boundless scope of potential reactio ns is referred to (actually) as opportunity from upgrade control. (Jean Aitchison, The Word Weavers: Newshounds and Wordsmiths. Cambridge University Press, 2007) Gainful, Nonproductive, and Semiproductive Forms and Patterns An example is gainful on the off chance that it is more than once utilized in language to create further cases of a similar sort (for example the past-tense fasten - ed in English is profitable, in that any new action word will be consequently doled out this past-tense structure). Non-gainful (or inefficient) designs come up short on any such potential; for example the change from mouse to mice is anything but a profitable plural arrangement - new things would not receive it, yet would use rather the beneficial - s-finishing design. Semi-gainful structures are those where there is a constrained or incidental imagination, as when a prefix, for example, un-is at times, however not generally, applied to words to shape their contrary energies, for example glad â†' miserable, yet not pitiful â†' *unsad. (David Crystal, Dictionary of Linguistics and Phonetics, sixth ed. Blackwell, 2008)[T]he plural fasten s which is included onto the base type of things is gainful in light of the fac t that any new thing which is embraced into English will utilize it, while the change from foot to feet is inefficient on the grounds that it speaks to a fossilized plural structure restricted to a little arrangement of things. (Geoffrey Finch, Linguistic Terms, and Concepts. Palgrave Macmillan, 2000) The profitability of an example can change. Up to this point, the verb modifier framing addition - shrewd was ineffective and restricted to a bunch of cases, for example, in like manner, clockwise, the long way and something else. Be that as it may, today it has gotten exceptionally beneficial, and we as often as possible coin new words like healthwise, moneywise, garments astute and romancewise (as in How are you jumping on romancewise?). (R.L. Trask, Dictionary of English Grammar. Penguin, 2000) The Lighter Side of Productivity Presently, our language, Tiger, our language. A huge number of accessible words, trillions of genuine new thoughts. Hm? With the goal that I can say the accompanying sentence and be completely certain that no one has ever said it before throughout the entire existence of human correspondence: Hold the newsreaders nose decisively, server or cordial milk will rescind my pants. (Stephen Fry, A Bit of Fry and Laurie, 1989)

Whats Really Killing Students Love of Reading

Whats Really Killing Students Love of Reading Another day, another claim that teachers are killing students love of books. This time, its assigned summer reading thats done the trick. Carolyn Ross, writing for  The Millions, says: Summer reading assignments and reading quizzes and book reports don’t teach our students how to be readers.  They teach them that reading is a school-centered activity.  That it is a chore.  That they aren’t good at it if they can’t remember insignificant plot points.  These assignments set students up to cheat, or to fail, and always to regard reading as a drag. Listen, Im not stupid enough to think that teachers  cant ruin a students reading experience, but Im not about to concede that Im making it happen simply by assigning reading to incoming students outside the strict confines of the school year. What Ross describes above isnt the result of assigned reading, summer or otherwise, but the outcome of reducing the reading experience to little more than a multiple-choice quiz or a timed essay. Ross school district mandates that summer reading assignments conclude with something called an Accelerated Reader quiz. Accelerated Reader is a software program that assigns point values to books, usually based on their length and complexity. Students receive points for correctly answering plot-centric multiple choice questions. It is, unequivocally, a terrible basis upon which to judge students engagement with a book. Imagine youve been assigned and read  Of Mice and Men, moved by George and Lennies pursuit of their dream, frightened by Curleys tyrannical grip on his wife, and angered by Steinbecks ending. It made you think about hope and perseverance and mercy and control. You want to talk or maybe shout about these things and hear what others have to say. But no. What you get instead is (and this is an actual question from Accelerated Readers  Of Mice and Men  quiz): George thought he and Lennie would get the job if _____. A. the other workers could see how strong they were B. he could think of a good lie to explain their presence at the ranch C. the boss could see Lennie work before he heard him speak D. he could keep Lennie out of sight until the boss was gone Think about the best reading experience you ever had in school. Then think about  what you did with the book in class once you had read it. Did it look anything like that quiz question? Im guessing not. In fact, I would wager that no matter how much you actually liked the book, if the payoff for your efforts was something like an AR quiz, it marred the experience. Ross sees summer reading assignments as inextricably married to AR-like assessments for reasons I dont think she really makes clear. Her district has a bad policy in place, and I can understand her frustration with summer reading as it must be executed where she teaches. But summer reading isnt her real problem. A bad assessment plan dictated by bad policy is her problem. She, other teachers in her district, and parents of students subjected to the AR program for any significant portion of their grade should send emails, attend meetings, and pester administrators until the policy can be revisited and revised in the best interests of students. What they shouldnt do is throw the baby out with the bathwater by mistaking bad assessment for bad assignments. Giving students some choice in what they read, as Ross suggests, can really help grease the reading wheels for students, but we neednt abandon more formalized classroom activities to aid their enjoyment of books even assigned books. My own experience tells me that some students will love the readings I assign, some will tolerate them, and some with actively loathe them. Hand any 30 people the same book and youll likely get similar results. What often shapes a students reading experience with an assigned book has less to do with how much he adored what he read and more to do with the teachers approach to the book in the classroom. If a student feels that his response to the book is whats valued and hes given a chance to work through that response a less restrictive way, he will likely come away appreciative of, if not in love with, the given book, even if there is an essay to write or a quiz to take along the way. Ross writes: You read for its own sake.  To learn, to travel, to be spooked or heartbroken or elated. To grow. And when you do this, when reading becomes something that you authentically value, you become a better reader and writer without even trying. I agree. But I would argue that the authentic value she writes about can be found in a classroom, while studying an assigned book. Not automatically, of course. We must not reduce books to their Spark Notes pages. We must not make reading about points and page numbers and plot recall. We must not forget that, in reading, emotion must precede analysis and explication. And we must not stop giving students the chance to explore books on their own, without the watchful, often nerve-wracking eyes of a teacher upon them. Summer is a great gulf, and in crossing, students too often drift from thinking about much outside of their own narrow windows into the world. Summer reading gives them a chance to do that. Its not perfect, but Ill take my chances with putting a book in their hands. If youre curious (and if you have school-age kids, you should be) about Accelerated Reader, take a look at their website and ask their teachers if and how their schools use the program. ____________________________ Sign up for our newsletter to have the best of Book Riot delivered straight to your inbox every two weeks. No spam. We promise. To keep up with Book Riot on a daily basis, follow us on Twitter, like us on Facebook, , and subscribe to the Book Riot podcast in iTunes or via RSS. So much bookish goodnessall day, every day.

The History of World War IIs Battle of Singapore

The Battle of Singapore was fought January 31 to February 15, 1942, during World War II (1939-1945) between the British and Japanese armies. The British army of 85,000 men was led by Lieutenant  General Arthur Percival, while the Japanese regiment of 36,000 men was headed by Lieutenant General Tomoyuki Yamashita. Battle Background   On December 8, 1941, Lieutenant General Tomoyuki Yamashitas Japanese 25th Army began invading British Malaya from Indochina and later from Thailand. Though outnumbered by the British defenders, the Japanese concentrated their forces and utilized combined arms skills learned in earlier campaigns to repeatedly flank and drive back the enemy. Quickly gaining air superiority, they inflicted a demoralizing blow on December 10 when Japanese aircraft sank the British battleships HMS Repulse and HMS Prince of Wales. Utilizing light tanks and bicycles, the Japanese swiftly moved through the peninsulas jungles. Defending Singapore Though reinforced, Lieutenant General Arthur Percivals command was unable to halt the Japanese and on January 31 withdrew from the peninsula to the island of Singapore. Destroying the causeway between the island and Johore, he prepared to repel the anticipated Japanese landings. Considered a bastion of British strength in the Far East, it was anticipated that Singapore could hold or at least offer protracted resistance to the Japanese. To defend Singapore, Percival deployed three brigades of Major General Gordon Bennetts 8th Australian division to hold the western part of the island. Lieutenant General Sir Lewis Heaths Indian III Corps was assigned to cover the northeastern part of the island while the southern areas were defended by a mixed force of local troops led by Major General Frank K. Simmons. Advancing to Johore, Yamashita established his headquarters at the Sultan of Johores palace. Though a prominent target, he correctly anticipated that the British would not attack it for fear of angering the sultan. Utilizing aerial reconnaissance and intelligence gathered from agents that infiltrated the island, he began to form a clear picture of Percivals defensive positions. The Battle of Singapore Begins On February 3, Japanese artillery began hammering targets on Singapore and air attacks against the garrison intensified. British guns, including the citys heavy coastal guns, responded but in the latter case, their armor-piercing rounds proved largely ineffective. On February 8, the first Japanese landings began on Singapores northwest coast. Elements of the Japanese 5th and 18th Divisions came ashore at Sarimbun Beach and met fierce resistance from Australian troops. By midnight, they had overwhelmed the Australians and forced them to retreat. Believing that future Japanese landings would come in the northeast, Percival elected not to reinforce the battered Australians. Widening the battle, Yamashita conducted landings in the southwest on February 9. Encountering the 44th Indian Brigade, the Japanese were able to drive them back. Retreating east, Bennett formed a defensive line just east of Tengah airfield at Belem. To the north, Brigadier Duncan Maxwells 27th Australian Brigade inflicted heavy losses on Japanese forces as they attempted to land west of the causeway. Maintaining control of the situation, they held the enemy to a small beachhead. The End Nears Unable to communicate with the Australian 22nd Brigade on his left and concerned about encirclement, Maxwell ordered his troops to fall back from their defensive positions on the coast. This withdrawal allowed the Japanese to begin landing armored units on the island. Pressing south, they outflanked Bennetts Jurong Line and pushed towards the city. Aware of the deteriorating situation, but knowing that the defenders outnumbered the attackers, Prime Minister Winston Churchill cabled General Archibald Wavell, Commander-in-Chief, India, that Singapore was to hold out at all costs and should not surrender. This message was forwarded to Percival with orders that the latter should fight to the end. On February 11, Japanese forces captured the area around Bukit Timah as well as much of Percivals ammunition and fuel reserves. The area also gave Yamashita control of the bulk of the islands water supply. Though his campaign had been successful to date, the Japanese commander was desperately short of supplies and sought to bluff Percival into ending this meaningless and desperate resistance. Refusing, Percival was able to stabilize his lines in the southeast part of the island and repelled Japanese attacks on February 12. The Surrender Slowly being pushed back on February 13, Percival was asked by his senior officers about surrendering. Rebuffing their request, he continued the fight. The next day, Japanese troops secured Alexandra Hospital and massacred around 200 patients and staff. Early on the morning of February 15, the Japanese succeeded in breaking through Percivals lines. This coupled with the exhaustion of the garrisons anti-aircraft ammunition led Percival to meet with his commanders at Fort Canning. During the meeting, Percival proposed two options: an immediate strike at Bukit Timah to regain the supplies and water or surrendering. Informed by his senior officers that no counterattack was possible, Percival saw little choice other than surrender. Dispatching a messenger to Yamashita, Percival met with the Japanese commander at the Ford Motor Factory later that day to discuss terms. The formal surrender was completed shortly after 5:15 that evening. The Aftermath of the Battle of Singapore The worst defeat in the history of British arms, the Battle of Singapore and the preceding Malayan Campaign saw Percivals command suffer around 7,500 killed, 10,000 wounded, and 120,000 captured. Japanese losses in the fighting for Singapore numbered around 1,713 killed and 2,772 wounded. While some of the British and Australian prisoners were kept at Singapore, thousands more were shipped to Southeast Asia for use as forced labor on projects such as the Siam–Burma (Death) Railway and Sandakan airfield in North Borneo. Many of the Indian troops were recruited into the pro-Japanese Indian National Army for use in the Burma Campaign. Singapore would remain under Japanese occupation for the remainder of the war. During this period, the Japanese massacred elements of the citys Chinese population as well as others who opposed their rule. Immediately after the surrender, Bennett turned over command of the 8th Division and escaped to Sumatra with several of his staff officers. Successfully reaching Australia, he was initially regarded as a hero but was later criticized for leaving his men. Though blamed for the disaster at Singapore, Percivals command was badly under-equipped for the duration of the campaign and lacked both tanks and sufficient aircraft to achieve victory on the Malay Peninsula. That being said, his dispositions prior to the battle, his unwillingness to fortify Johore or the north shore of Singapore, and command errors during the fighting accelerated the British defeat. Remaining a prisoner until the end of the war, Percival was present at the Japanese surrender in September 1945.

9 Ways of Saying Down in Spanish

Down is one of those simple, everyday words that can be especially challenging to translate to Spanish. One reason is that it can function as five parts of speech: most commonly an adverb, but also as a preposition, verb, noun and adjective. But even within those categories, theres no consistent way of translating the word. In many cases, the best approach to take in translation is to reword the English and then translate that. For example, if you try translating a sentence such as Im down to only one dollar word-for-word, youll find yourself confused at best. Instead, try using the verb quedar, often used to indicate a remaining quantity. The idea is expressed with Me queda sà ³lo un dà ³lar, which literally means Only one dollar remains for me. Down as the Opposite of Up That said, in many contexts — such as when down means the opposite of up and indicates motion or direction — it is possible to use the adverb abajo, either by itself or in combination with other words, or the related verb bajar, which typically means to go down. This includes most cases where down is functioning as an adverb. Some examples: When I look down I feel dizzy. Cuando miro para abajo me mareo.The accident left him paralyzed from the neck down. El accidente lo dejà ³ paralizado desde el cuello para abajo.The Bilbao Market has gone down 22.72 points at midsession. La Bolsa de Bilbao ha bajado 22,72 puntos a media sesià ³n.Its essential that the roots grow downward in order to maximize the absorption of water. Es esencial que las raà ­ces crezcan hacia abajo para que maximizar su absorcià ³n de agua.Gravitational force pulls the satellite downward. La fuerza gravitatoria tira del satà ©lite hacia abajo.We have to get down from the train at the border. Tenemos que bajar del tren en la frontera.Everyone from the governor down is immersed in a web of corruption. Todos desde el gobernador para ajabo està ¡n inmersos in una aurealoa de corrupcià ³n.Another possibility for adventurers is to camp down in the canyon. Otra posibilidad para los aventureros es acampar abajo en el caà ±Ãƒ ³n.The temperature went down from 30 degrees to 20 degrees. La temperatura se bajà ³ de 30 grados hasta 20 grados.I prefer to sleep face down. Prefiero dormir boca abajo. Down as an Adjective When down functions as a adjective in English, it often has a specialized meaning that depends on the context. Youll usually be best off recasting the English before translating: The wireless network is down today. La red inalà ¡mbrica no funciona hoy. (Literally, the wireless network isnt working today.)She knew he was down with the flu because she called him twice. Sabà ­a que à ©l estaba enfermo de influenza porque ella le llamà ³ dos veces. (Down here is being used as roughly synonymous with sick.)Were down 10 points. Estamos perdiendo por diez puntos. (Literally, were losing by 10 points.)Its a shame that he is always down on himself. Es là ¡stima que à ©l se menosprecie a sà ­ mismo. (The phrase to be down on someone is a colloquial way of indicating that someone devalues someone.)They have me down for 2 p.m. Tengo una cita para 2 de la tarde. (Literally, I have an appointment for 2 p.m.)The down payment normally is a percentage of the price of the house. El pago inicial normalmente es un porcentaje del precio de la casa. Down as a Particle Down is a part of many English phrasal verbs — verbs that are made up of a verb followed by down to form a phrase that has a meaning separate from the verb by itself. To translate, these two-word verbs must be learned separately just as any other vocabulary. Here are a few of many possible examples: My mother isnt going to back down so easily. Mi madre no va a recular tan fà ¡cil.The bar was shut down for not meeting safety requirements. El bar fue clausurado por no cumplir las medidas de seguridad.He bowed down before the statue. Se inclinà ³ ante la estatua.The Iowa woman burned down a friends house because she defriended her on Facebook. La mujer de Iowa incendià ³ la casa de una amiga porque la eliminà ³ del Facebook.The government is cracking down on illegal arms sales. El gobierno toma medidas enà ©rgicas contra la venta ilegal de armas.My cousin is unable to  hold down a job. Mi prima no puede durar en un trabajo. (Literally, my cousin is unable to last in a job.)The mayor played down the murders. El alcalde no le dio tanta importancia a los asesinatos. (Literally, the mayor did not give much importance to the murders.) Down as a Noun The down of a bird is typically referred to as el plumà ³n, although a down pillow is referred to as una almohada de plumas. The down of a fruit is known as la pelusa. In football, a down is usually un down. Down as a Verb As a verb, down usually refers to shooting something down from the sky. A good verb to use is derribar. The Soviets downed the plane with a simple attack.  Los sovià ©ticos  derribaron el avià ³n  con un simple ataque.   Down Syndrome The congenital condition is known as el sà ­ndrome de Down, sometimes abbreviated as SD. (Sources: Sample sentences are adapted from a variety of sources written by native Spanish speakers. Among those consulted for this lesson are 20minutos; Twitter conversations; Biologà ­a y Geologà ­, Ciencias pra el uno Contemporà ¡neo; Visià ³n Santigueà ±a; Tatoeba; Namancambre Tours; Finanzas Prà ¡cticas; Yahoo.mx and TN.com.ar.)

General Mills Motivational Profile Free Essays

General Mills has been making food products for 150 years and is the 6th largest food producer in the world. Consumers recognize General Mills as the makers of Gold Medal flour, Cheerios cereal, and Betty Crocker cake mixes. But General Mills also produces Progresso soups and even the organic lines, Muir Glen and Cascadian Farms. We will write a custom essay sample on General Mills Motivational Profile or any similar topic only for you Order Now Internationally, General Mills provides other products to 130 countries. Employees recognize General Mills as a positive place to work because of the company’s commitment to a strong ethic of service, achievement, and integrity. General Mills encourages its employees to volunteer and gives five percent of every pre-tax dollar to charitable organizations. While taking care of communities, General Mills also takes care of its employees with benefits ranging from corporate childcare to a generous vacation package and flexible hours. Because employees feel valued and inspired, General Mills enjoys a very low rate of employee turnover. For more than 100 years, General Mills has been dedicated to enriching people’s lives. General Mills stands by its commitment to championship brands, championship people, championship innovation, and championship performance. The company develops superior products designed to make consumers’ lives â€Å"easier, healthier, and more fun,† (General Mills, Values, n. d. ) General Mills endorses a philosophy of community action, corporate social responsibility, and integrity. Since 2000, the company has donated five percent of its pre-tax profits to charitable organizations. In 2009, General Mills gave more than $90. million dollars to support education, food banks, and overseas development. For example, through General Mill’s ‘African Women and Children’s Hunger Project, experts share food growing technologies with villagers in Africa. 15,000 villagers now have access to grain processing equipment and 20,000 villagers have improved access to water for crop irrigation. General Mills’ culture of philanthropy extends to its employees. Over 82% of the company’s volunteers report volunteering to their organization of choice or one supported by General Mills. Additionally, General Mills encourages charitable contributions by matching employees’ donations, dollar for dollar, to nonprofit groups. They have given millions of dollars to support education, food banks, and the arts. In 2009, Forbes magazine ranked General Mills as the 4th most respected company in the United States and the 11th most respected company in the world. General Mills uses innovative strategies worldwide to reduce its environmental footprint, starting with its product packaging. The paperboard used for General Mills’ cereal is made from 100 % recycled paper, and has been for decades. The company is working toward reducing energy use by 15% and greenhouse emissions by 20% in the next year. General Mills has also set tough goals for creating healthier food products. Almost every product line is undergoing research and redevelopment to produce products that include more whole grains and less salt and sugar. General Mills believes in conducting business with integrity. The code of conduct report outlines the company’s belief in maintaining the highest standards of quality in relationships, products, and conduct. The report states that the company will treat people fairly, keep its promises, and maintain the trust of consumers and investors. General Mills requires employee adherence to careful management of finances and assets, compliance with all local, national, and international laws, and the avoidance of conflicts of interest. General Mills has 30,000 employees worldwide and is the 6th largest food company in the world. With operations in over thirty countries, General Mills values a diverse workforce and has a strict no-discrimination policy. The company seeks talented, bright employees from many backgrounds. Additionally, General Mills places value on creating community partnerships throughout the world. Through respectful communication and an appreciation for different customs and cultural practices, the company has forged positive business and community relationships worldwide. General Mills is publicly held and includes a board, stockholders, and managers. The Chief Executive Officer and Chairman of the Board, Kendall J. Powell joined the company in 1979 as a marketing assistant. Over the years, he took on increasingly responsible positions and is an example of the company’s commitment to developing its employees. Additional employees come from a variety of backgrounds, including marketing, health and nutrition, finance, production, research, and communications. General Mills ranked 155 on the Fortune 500 list of the best companies to work for and holds position 90 on Fortunes 1000 best companies to work for in 2010. This is up nine positions from 2009. The average annual pay in the most common professional job is approx $46,200. Not only is General Mills recognized by respected financial reporting businesses such as Fortune, but is highly regarded as a great place to work by its employees. One fact that supports the idea that General Mills is a great place to work is the company is named on Fortunes â€Å"Top Company: Low Turnover† list that includes companies with a 3% voluntary leave during the past 12-month period. With such a low turnover rate, the first question that comes to mind is â€Å"What makes this company so great? † One important factor may be that the company has several attractive family-friendly benefits. Recently the infant-care center at headquarters was expanded by 43 percent, and the company subsidizes 25 percent of infant care costs. This fact alone would certainly make this company an attractive choice to many family oriented workers. General Mills employs approximately 17,000 workers in the United States. General Mills reports that â€Å"employees who lead healthy, fulfilling lives are more likely to make a strong contribution in the work place. † There are a multitude of factors that support this believe and contribute to the low turnover rate recognized and reported in Fortune. Some of the supporting factors include: generous vacation time, paid holiday, and summer hour benefits. For example, from Memorial Day to Labor Day, headquarter employees are offered an option to work longer days Monday through Thursday and work a half day on Friday. Flexible work schedules and telecommuting when business conditions allow are available. The company also offers paid leave for new fathers and parents who are adopting children. General Mills has received many corporate recognition awards. A few notable recognitions include: Fortune’s â€Å"America’s Most Admired Companies† and â€Å"100 Best Companies to Work for. † General Mills has also received recognition by Working Mother magazine as â€Å"Best Companies for Woman of Color,† Business Week â€Å"America’s Top Givers† and Business Ethics â€Å"100 Best Corporate Citizens. † Another important note is General Mill’s commitment to diversity may also play a major role in retaining employees for a longer period. General Mills published that they see diversity as a strategy rather than a policy. The company believes that his strategy gives them a global advantage as well as a competitive advantage when drafting and marketing products. Their commitment to this strategy is supported by the fact that they aggressively seek minority suppliers to provide the services that make their products possible. As part of this focus, they set minority business entrepreneur purchasing goals. They also develop relationships with national minority organizations and build employee support and development. With this in mind, I think it is clear that this company strives to stay focused on people. They understand reinforcing values that are important to people through happy employees, good brands, innovation and performance, will result in long term commitments from their employees and long term profits from their customers. On May 16, 2007, before the Joint Economic Committee, Scott A. Weisberg, Vice President, Compensation, Benefits, and Staffing for General Mills Incorporated stated, â€Å"we strive to be a â€Å"cradle-to-grave† employer, which means we hire many of our employees at the entry level and hope they spend their entire career with General Mills. We believe this continuity translates into performance and a competitive advantage in the marketplace. Our benefits package reflects this core philosophy – our benefits are imbued with incentives to encourage people to stay. Our defined benefit pension program is one of our principal vehicles to reinforce employee retention. † This is the philosophy that drives General Mills motivational strategies, which have resulted in an employee retention rate doubled that of their competitors. Their recruiting approach is to attract top candidates with the intention of keeping them for their entire working tenure to draw on their expertise as they evolve into mentors (Ziegler, 2009). General Mills acknowledges the success of the company is strongly connected to their employees. For these reasons, General Mills is one of the top companies to work for. When employees leave, especially long time employees, a significant loss of knowledge and experience leaves with them. The cost to search for and train new people is substantial. According to Kelly Baker, vice president of Corporate Diversity for General Mills, â€Å"to attract and retain and keep those people very, very focused and productive we need to offer a place where they want to be (WCCO, 2008). † General Mills achieves this by offering some of the most comprehensive benefit and incentive programs in the country. According to one employee, it was the benefits and incentives that attracted them to the company and has definitely keep them there (WCCO, 2008). Another employee commented about being more productive because of the on-site conveniences and concierge service (WCCO, 2008). The benefits and incentives offered by General Mills create a workplace that motivates employees intrinsically and extrinsically. These benefits and incentives are designed to help employees achieve a balance between work and home life. The motivational techniques applied by General Mills gives the company the ability to create a flexible, inclusive, and challenging workplace, which in turn drives productivity and innovation. If General Mills has one area in which they can improve, it would be how long employees have to wait for promotions. Low voluntary turnover is a double edged sword. The benefit of retaining employees is the knowledge base, work experience, reduced recruiting and training costs. The consequence is promotions are harder to come by because employees stay in the workforce longer. The risk to General Mills, they may see more voluntary turnover as younger workers decide to move on to companies in which the chance for promotion is more attainable. One approach General Mills could take is asking employees if there is a particular area of the company they are interested in learning. For example, a person in human resources may be interested in learning about strategic planning. The human resources employee is matched to a mentor in the strategic planning department and begins training. Now the human resources employee has the opportunity to promote in either department. As General Mills continues to grow and expand internationally, their strong vision of community partnerships and service will help them adapt to economic and cultural changes. General Mills will continue to provide high quality foods to consumers while fostering a work environment that elicits high performance from every employee. References General Mills Corporate Website (2010) Careers. Why work at General Mills. A great place to work. Retrieved May 4, 2010, from http://www.generalmills.com/corporate/careers/basic_benefits.aspx General Mills (n.d.) General Mills Social Responsibility. Retrieved May 7, 2010 from http://www.generalmills.com/corporate/commitment/2010_CSR.pdf WCCO. (2008, May 29). Go inside 1 of the best places to work. Retrieved from http://wcco.com/business/best.work.places.2.736220.html Weisberg, S. (2007, May 16). Testimony to the joint economic committee. The economic impact of elder care. The employer perspective. Retrieved from http://jec.senate.gov/archive/Hearings/05.16.07%20Elder%20Care/Testimony%20-%20Weisberg.pdf Ziegler, S. (2009, May 21). General Mills is a place employees come to say. Star Tribune. Retrieved from http://www.startribune.com/business/44610022.html How to cite General Mills Motivational Profile, Papers

The Benefits Of The Holocaust For The Jews Essays - Genocides

The Benefits Of The Holocaust For The Jews The Benefits of the Holocaust for the Jews The Holocaust and the murder of approximately 6 million Jews by the Nazi Germany during World War II was and is till now one of the few genocide attempts, which were precisely organized and planned for total annihilation of the Jews. Many other plans such as this one were attempted before, taking as an example by Alexander the Great, but first: the idea never occurred to Alexander's mind. Why? Because ?the technology of his time did not make such a thought conceivable? (Cargas, 132). So, ethnic violence has not been uncommon in world history, but the Holocaust stands out as the only systematic effort by a modern government to destroy an entire people. Not only Jews were killed by the Nazis but also Slavs, Gypsies, Polish intelligentsia, resistance fighters from all the nations, German opponents of Nazism, homosexuals, Habitual criminals, and the ?anti-social? such as beggars, vagrants, and hawkers. Every Jewish community in occupied Europe suffered losses during the Holocaust solely because of the fanatic Nazi belief that they were the carriers of a genetic inheritance that threatened German and Christian values. But how was Adolf Hitler able to convince the German population of his fanatic ideas, how did all this started, and who is responsible for the Holocaust? Hostility between Christians and Jews is ancient, but ?the anti-Semitic bias was [increasing] everywhere in Germany before and especially after the First World War?(Cargas, 16). In the late 19th century many Germans came to see the Jew as the symbol of all they feared: the big city, international finance, secularism, big business, liberalism, and the erosion of traditional ways of life. German nationalism, which was conservative and ethnic, intensified the hostility toward Jews, who were not thought to be part of the German ?Volk?. After World War I, when Germany faced political and economic crisis including the raging inflation and the great depression of the 1930s, the Nazi party became the leading German anti-Semitic movement. ?Lucy S. Dawidowicz, in her 1975 definitive book, The War Against the Jews, 1933-1945, states that in the years of 1907 to 1910 [ ], anti-Semitic organizations proliferated, anti-Semitic writing and propaganda poured forth in an unending stream? (Cargas, 16) . By the outbreak of World War II, Jews were being excluded from public life, forced to surrender their property, and also boycotted, beaten, imprisoned, and sometimes killed. The idea of the ?Final Solution? (Endloesung) began as the German armies moved to the East. While thousands of Jews were murdered by the Nazis or died as a direct result of discriminatory measures instituted against Jews during the years of the ?Third Reich?, the systematic murder of Jews did not begin until the German invasion of the Soviet Union in June 1941. The term ?Final Solution? refers to Germany's plan to murder all the Jews of Europe. Special units began the mass shootings that killed two million Jews, others were driven into ghettos in Polish cities and kept there waiting for their transportation to death camps . Other Jews were killed immediately in gas chambers, their bodies were cremated after their gold teeth, hair, and clothes were taken off. It all began with Hitler's appearance on the scene. Drastic steps against the Jews were taken within a matter of days after he became Chancellor of Germany in 1933. ?But the development and execution of the ?Final Solution' under Adolf Eichmann and his fellow executioners came many years later. Consequently, the nagging question remains and recurs: could not the other nations of the earth have done much more than they did to prevent the murder of 6 million Jews (Cargas, 18). First of all there is the question of how much knowledge the outside world was permitted to obtain. Once the war began, obtaining information became difficult, but reports, nonetheless, were published regarding the fate of the Jews. Thus, although the Nazis did not publicize the ?Final Solution?, less than one year after the systematic murder of the Jews was started, details began to reach the West. While these details were neither complete nor wholly accurate, the Allies were aware of most of what the Germans ha d

Essay Vietnam War and Story

Essay Vietnam War and Story Essay Vietnam War and Story Redefining Truth in Tim O’Brien’s The Things They Carried By: Rose Monahan May 2011 The Pennsylvania State University In an interview with Tobey C. Herzog, Tim O’Brien discussed the merits of truth by saying, â€Å"You have to understand about life itself. There is a truth as we live it; there is a truth as we tell it. Those two are not compatible all the time. There are times when the story truth can be truer, I think, than a happening truth† (120). Many literary scholars have struggled with the â€Å"truth† in one of O’Brien’s most famous works, The Things They Carried, a collection of twenty-two tales on the Vietnam War that stand alone just as strongly as they tie together. Although O’Brien is a Vietnam War veteran, unwillingly drafted in 1968 and serving until 1970, he purposively fictionalizes the war experience throughout The Things They Carried while simultaneously insisting that the essence of the work is true, a notion that many scholars question. Teasing out which experiences O’Brien describes are true, which are folklore, and which are imagination would be a near impossible task because many of the tales mix. Rather, the importance of O’Brien’s work is his employment of metafiction narrative as a representative vehicle for the Vietnam War. Countless war stories have been published, particularly on the Vietnam War, and the impact or influence of these works greatly depends on the literary genre chosen to tell them. Although many critics1 have commented on O’Brien’s reinterpretation of â€Å"truth,† the necessity of metafiction to establish a reinterpretation has yet to be adequately explored. In this essay, I will discuss the use of metafiction and its ultimate accomplishment- redefining what is â€Å"true†- within O’Brien’s Vietnam War story, The Things They Carried. To begin, the definition of metafiction must be considered. Patricia Waugh, considered a leadin g expert on postmodernist literature, has written in her work Metafiction: the Theory and Practice of Self-Conscious Fiction, â€Å"Metafiction is a term given to fictional writing which self-consciously and systematically draws attention to its status as an artefact in order to pose questions about the relationship between fiction and reality† (2). Writers of metafiction, such as O’Brien, openly consider the relationship between fiction and memoir, often distrusting memory to accurately depict an event. While the author draws on many factual events or details, much of the work is also purely invented, and the author will frankly state that the work is not true. For example, The Things They Carried contains the warning, â€Å"This is a work of fiction. Except for a few details regarding the author’s own life, all the incidents, names, and characters are imaginary.† Yet, the true elements invoke the feeling of an autobiography, memoir, or other type of non fiction. For instance, the central character and narrator of The Things They Carried is named Tim O’Brien (like the author), is a Vietnam War veteran in his late forties who is now a writer (like the author), and has published the book Going After Cacciato (also, like the author). These are clearly more than â€Å"a few details.† The distinction between Tim O’Brien, the person, and Tim O’Brien, the character, is difficult for the reader to balance, and ultimately, raises the question of what is fiction and what is reality. As the reader attempts to untangle the intertwined relationship between fiction and nonfiction, the author of a metafiction will comment on the writing of the piece. In the case of O’Brien, his comments remind the reader that his stories are invented. For example, before divulging into a gruesome story of a soldier slowly killing a baby water buffalo, O’Brien writes, â€Å"This one does it for me. I’ve told it befo remany times, many versionsbut here’s what actually happened† (78). By admitting that the story has been told in several ways, O’Brien is admitting the story has been fictionalized. Even

A Guide to Installing Microsoft Access 2010

A Guide to Installing Microsoft Access 2010 Due to its widespread availability and flexible functionality, Microsoft Access 2010 is still a popular database software in use today. Access 2010 introduced a version of the ACCDB file format that supported SharePoint, which allowed support for the Mac through a browser for the first time. New in Access 2010 was the Backstage view through which you can access all the commands for an entire database. The ribbon and navigation pane, which was introduced in Access 2007, is in Access 2010.   Benefits of Access 2010 Enhanced securityImproved spell checkerSharePoint supportNew user interfaceImproved data presentation How to Install Access 2010 The Access installation process is straightforward. Verify that your system meets the basic requirements for Access. Youll need at least a 500 MHz or faster processor with 256MB of RAM. Youll also need at least 3GB of free hard disk space.Ensure that your operating system is up to date. Youll need Windows XP SP3 or later to run Access 2010. Its a good idea to apply all security updates and hotfixes to your system before installing Access.Insert the Office CD into your CD-ROM drive. The installation process begins automatically and asks you to wait while the system prepares the Installation Wizard.The next step of the process prompts you to enter your product key and accept the terms of the license agreement.If youd like to install the entire Office suite or youre using an Access-only CD, you can choose Install Now on the next screen. If you want to customize your installation, click Customize instead.When the installation completes, you may be prompted to restart your computer. Go ahead and do so. After you install Access 2010, visit the Microsoft website for video tutorials on the software.

Business Process Management (Course work) Essay

Business Process Management (Course work) - Essay Example Review the recommendations made in the reports toward changes The report for the investigation commission had made numerous recommendations, which would help the NHS trust develop better strategies, which would drive performance management in a positive direction. First, the commission’s board suggested that the trust had the obligation of implementing better strategies that would help oversee quality management standards as well as security in the health care sector. Training for staff also was among the first agendas, bearing in mind that failure in the two hospitals had been attributed to untrained staff working for patients. It did not also forget to address on the issue of staff numbers and the capacity of those that are employed. The trust’s board had to develop criteria for all staff employment (Care quality commission report, 2010). On the other hand, it was deemed crucial that the trust develop appropriate CRM strategies that would provide room for hospitals an d other stakeholders to be keen on complaints by patients. Responsibility for the poor standards of care provided by the hospital The poor performance at the hospital was attributed employment of the untrained employees, inadequate government policies that were blindly followed by employees as well as lack of accountability by employees. I attribute the poor performance to the hospital management majorly, due to poor performance management systems. It is evident that deaths occurred rampantly, complaints were adversely brought by clients, but they could not consider any situation. More over, having realized that the Mid-Staffordshire NHS was not having appropriate operations management, they had a chance to replace it with another, which could provide better services. On the hand, the trust was adversely wrong, in not being considerate about the type of workers they employ within hospitals. How can untrained nurses and junior doctors be left to handle the patients alone? This was a critical condition that needed a quick address (Jeston and Nelis, 2006). Management’s key performance indicators (KPI’s) Performance indicators are said to have been so profound by the CEO, and were displeasing to all patients and the community around. First, presence of untrained staff working for patients in the hospital was quite amazing. Secondly, the situation was marked by unlistened to numerous complaints from the patients who addressed on poor treatment. More over, numerous massive deaths were experienced in the hospital in a day, which are attributed to poor handling of patients. Switching off the heart monitors was a fatal case, since this hindered the emergency patients from receiving the required treatment and ended up dying. The present staffs were also few in numbers, which meant that they were overburdened with work, a factor that exposed them to poor performance. Organisation of performance measurements The management should have effectively organized t heir performance measu

An Analysis of Literacy Essay Example | Topics and Well Written Essays - 750 words

An Analysis of Literacy - Essay Example Firstly, it must be understood that literacy in and of itself can and should be described as a type of awareness. As described by Paul Kei Matsuda in his piece, â€Å"Alternative Discourses: A Synthesis†, the definition of what specifically defines literacy evolves and grows as a function of type and nature of literature that exists within a particular period in time. As such, the reader can readily note the fact that what defined literacy within the 18th century might not necessarily be what defines literature with the current era. However, a thread of similarity and comparability exists between all levels of literacy. The similarity is with respect to the fact that the individual who is literate is both aware and able to express themselves with regards to salient topics within a range of different issues. This does not necessarily engender the fact the individual must be a polymath who is talented a great range of different subjects; rather, it denotes an individual that is capable and willing to research and litany of different areas and present a balanced and reasoned analysis that can readily be understood by even an individual is not an expert within the given field.From the information that was provided within James Gee’s article, â€Å"What is Literacy†, it can also be understood that a pitfall that many professors, and indeed universities themselves make, is with respect to formalize the discussion in seeking first English as second language and native speakers integrate with the topic. in a particular way. Ultimately, the author points to the fact that college and/or University should be to a period of time in one’s life that they are able to use as a means of expanding their horizons and honing their ability to create and argue a well reasoned point. Ultimately, rather than forcing a level of similarity of content, the author argues for the fact that the rhetorical analysis process in and of itself is the greatest virtue. Finally, a further point, and thread of similarity that exists between three articles, is referenced in the third and final argument that will be analyzed. The author of â€Å"Acquisition of Literate Discourse: Bowing Before the Master†, Lisa Delpit, denotes the fact that even though it is human nature to define and define people based upon their abilities, it is unfair and unreasonable to stipulate that an individual is somehow inherently incapable of creating a well reasoned argument within a written format. Ultimately, the case in point is provided, is that of a disadvantaged African-American female who, although her GRE scores were insufficient for admission, she nonetheless was able to develop or rhetorical skills and proved to be a successful writer and explicate or complex and nuanced ideas. Accordingly, the author helps to argue for the fact that grouping individual into the category of â€Å"unable to write† is somehow akin to the way in which individuals are grouped and discriminated against with regards to other categories. Further, instead of a rash judgment being

The Company Magners Cider Marketing Essay

The Company Magners Cider Marketing Essay Global logics can be explained as a process to determine globalisation with successive dimensions, each taken separately, and interpreted for telling patterns. The existence of global logics means that the company recognizes the need to find a appropriate response to address concern regarding globalisation. The nonattendance of global logics specifies that issues of globalisation are not correctly addressed. The understanding of these logics has been helpful to reduce the complexity to globalise a company(Jeannet n.d.). Magners cider has always fostered the mechanism of making the right product available to the people at the right place. In France people are inclined to drink for pleasure and less inclined to binge out, the French people consume slightly more alcohol than their neighbours Britain (also biggest consumers of magners cider), this is due to the fact that French like to have drinks during meals, and most French men do not find it smart to get drunk. 4/5th of the magners consumers under the age of 24 like to drink in the bar, only a tenth of customers choose magners over bar. It is also a fact that men are most likely to consume cider than women. Nevertheless, female would prefer to have cider in a garden or a part, cider is not considered as a drink they would have with food (Just-drinks 2010). Magners has catered the global customer needs and advantages of its products considering the segmental and geographical differences. The primary quality of the product is that its natural drink ma de from apples. This is great competitive benefit with a world full of food additives. Also the death rate in france is high these days, so people are considering switching to healthier drink options which can prove to be very advantageous for magners. Also cider has fewer calories than beer, which will make it appealing to health conscious people especially women(Keynote 2009). Thats why the company will make sure that Magners cider is shown with apples and served on ice in each advertisement. Magners will strengthen cider by showing it as a mixture of seventeen different types of apples. In short, the company wants to show the product as a traditional company with a great experience that manufactures a distinctive natural product. It is very essential to have an intense promotional campaign, because it is very difficult to maintain such promotion activities for a long time, so it is essential to have two levels of communication: Intense Communication during the launch phase to increase brand awareness Long term communication to have a presence in peoples mind (Appendix 2). 3.2 Global Competitor Logic When competition creates a compelling debate to practise globalisation, global competitor logic comes into play. In a few industries a company faces different set of competitors in different markets, point towards low competitor logic; same is the case of magners in france. The customary cider distilled in France was once not so popular because of negative image and declining sales, but it is essential to give emphasis to space for growth in the sector especially in the over the ice cider which magners is famous for; to support this declaration French brewer which was experiencing rapid decline in the beer market for 25 years has decided to enter cider market with its Apple frost drink and aiming to sell 25,000 bushels in its initial year of launch, this will be the main competitor in the over the ice cider market (Perkins n.d.). Also MDD (Marque de Distributeur) has largest cider market share of 41.5%, LoÃÆ' ¯c Raison has 22.5% and Ecusson and Autres has 10% each(Keynote 2010). 3.3 Global Regulatory Logic Alcohol consumption patterns and drinks preferences vary from country to country. All countries have different laws regarding consumption and minimum required for it. It can be said that global regulatory logic is high, because regulations differ from country to country and France has been very strict about its amendment. In France alcohol kills about 45,000 people and costs 17.6 thousand millions à ¢Ã¢â‚¬Å¡Ã‚ ¬ each year. In 2005, the parliament of France amended a law on alcohol advertisement called the Evin law, which was the result of consensus between public health specialists and consensus wine firm owner (Keynote 2011). This law allows using objective characteristics during promotion but bans any form of qualitative arguments. The manufacturers of wine will be able to use facts such as geographical area, explanation about colour and taste (Bremer n.d.) (Perkins n.d.). The deficiency of social problems in France due to alcohol is because drinking is very expensive in bars, so young people usually purchase very less from bars and then move to home. France has no intention to follow the path of its neighbour Britain when binge drinking is involved. Authorities have the power to strip the bar from its license, and people are advise carry DIY breath testing kits to verify themselves before driving. Alcopop (beverages including distilled alcohol) was heavily criticised and government taxed them out disagreement (EPHA 2007)(Hennessey Jeannet n.d.). 3.4 Global Information Logic Information acquirement by customers is very important factor for global marketing strategies, its a way how consumers scrutinize the environment, the different types of media they are exposed to and how much they are willing to travel to acquire certain information. Magners has always relied heavily on TV advertising, but in France there are legal consequences of promoting alcohol on television and is strictly forbidden. But magners has always invested heavily on marketing and advertising and will use other forms of effective advertising. Magners will focus on radio advertising, and other forms of outdoor advertising such billboards and bus stop advertisements. One should keep in mind alcohol promotion in France must transmit a moderate message(Bremer n.d.). These types of promotion are best way to highlight orchards orange through seasoned affected life style. Magners has a difficult task of overcoming cynical and hesitant audiences to communicate the right message of brand. Past p romotional campaigns have seen magners create outdoor implementations to influence natural apple proposition. Advertising has been central part of magners entry in the international market. Global information logic here is strong as magners as always relied on TV, radio, press, advert boards in all of the countries it operates (except TV in France)(Martin 2007). Marketing Strategies Target Group Primary target Group: Magners cider primary target group would be young singles aged between 18-34. They can be either male or female as its appealing to both. Secondary target group: All the people allowed consuming alcohol. Cider is a drink for all ages in England. This expression was also to be created in French market Our secondary target group are basically all the people, who are allowed to drink alcohol. Cider is a drink which is consumed by people of all ages in Great Britain. This image is meant to be created in the French market as well. Magners cider aims to sell the product all over France. But at an initial stage, the company would like to test the product in big cities like Rennes, Paris, Bordeaux, Lyon, Nizza and Grenoble. Also Magners is supporting English rugby teams, so magners want to do the same by selling cider in French rugby cities like Auvergne, Toulouse, Perpignan and Montpellier (Appendix 1). This report has scrutinized the global logics applicable for Magners Cider when entering the French market, it come across French market and people perceptions about the product. It can be said that clear magners cider has no real competition in France as there are no direct competitors for direct competition for over-ice bottled cider. It is important to note that attitude towards drinks is different in France, but still it has an image of being a traditional, old-fashioned drink which young consumers dont like to drink, however consumers have different perceptions for new drinks like ice cider. It is important to note that alcohol advertising is prohibited in France, and there are strict rules on these type of advertising, nevertheless magners will look into the past promotional strategies to overcome such barrier and catch the attention of the French people, relying on heavy advertising budget of outdoor advertising etc. Entering French cider market is a good decision as magners b rand image will help it to overcome its competitors (direct indirect) very easily.

Human Chip Implants Essay

It is now possible to track humans wherever they are, thanks to the new technology of human chip implants. While this statement may sound interesting for the developers of the technology, the issue has attracted enormous debate about the ethical implications that surround the application of the technology. Human chip implants are sophisticated silicon microchip devices that are inserted to an individual’s hand or face for identification purposes (Alam, 2010). Prior to human applications, the microchip devices were used to identify and track lost and stolen pets. The first human to accept the device be implanted into his body was Professor Kevin Warwick on August 24th, 1998 (Witt, 1999). Warwick, a director of cybernetics at the University of Reading, U. K became the first person to host the controversial microchip after a procedure which took 20 minutes. Dr (Witt, 1999). George Boulos led a team of doctors who inserted a glass capsule the size of a pearl into Warwick’s left arm just above his elbow. The glass capsule comprised of several microprocessors work to recognize the human and give commands and communicate with other electronic devices (Witt, 1999). The device that was implanted into Warwick’s arm was about (23 X 3) mm and it stayed in his body for only nine days in order to avoid medical complications (Witt, 1999). In addition, the device had been found to have lost some power to function and the removal of it was to ensue. Half of the device was an electric coil while the rest of it was purely an arrangement of silicon microchips that processed and stored the information (Witt, 1999). The device could use only 8 bits of the total 64 bits of information to interact and communicated efficiently with the intelligent building at the University of Reading. The device functions to pass radio signals between the door frames that have rigged up doorways (Witt, 1999). When a human with the device implanted into his body enters or gets through the doorways, the radio signal energizes the coil which then produces an electric current that chips use to communicate signals which the computer recognizes a person as ‘authorized. ’ After this intelligent authentication, the door opens and the person can enter the building. For the nine days after implantation, Warwick was able to make security doors that required only smartcards to swing open through an electronic node system that tracked Warwick’s movement through the entire building (Witt, 1999). The technology of human implants claims several applications such as the identifications of lost children as well as the confused individuals suffering from Alzheimer disease (Mcgee & Maquire, 1999). It is also proposed that the technology can have potential uses in the verifications of job applicants to determine whether they are criminals or illegal immigrants (Alam, 2010). The devices can carry criminal and medical history after encoding the device only with one number (Alam, 2010). This shows how the device can be used for tracking among many different uses. The device can be used to gain access to facilities in a secure manner reducing the cases of theft and unauthorized access to buildings, libraries, laboratories or other places where security is of high relevance (Alam, 2010). There are human rights that are infringed when the human microchips are implanted. For example, the human chip implant would impinge the constitutional rights in relation to the Fourth and Fifth Amendments (Alam, 2010). The device is also argued to be violating the Fourteen Amendments which provides for the rights of properties. All persons are protected from unreasonable seizures and searches according to the Fourth Amendment and one of these searches is the electronic surveillance which reveals the privacy of persons without their consent (Macgee & Maquire, 1999). Two implications about human rights abuse are made in the use of the human microchip implant; the attachment of the surveillance device on humans and the continued monitoring of the person once the device is in the body. The ability of the microchip implanted into the body to read-write and track predisposes individual personal information to be revealed (Alam, 2010). Even if the read-only devices are used, they can be easily be scanned by the police and unauthorized searches violates the Fourth Amendments. At the same time, the use of microchip implants would violate the Fifth Amendment since the application of the microchip could be one form of self-incrimination where the device presents some tracking capabilities which breach the Fifth Amendment which provides that no citizen shall be forced to witness against himself (Macgee & Maquire, 1999). Although the Amendments refer specifically to verbal self-incrimination, it has been argued that the Amendment applies to modern technologies which forcibly take the evidence from someone. Another violation of the implantation of microchips involves the internal property interest (Alam, 2010). The chip installation involves the breaking into the skin and implanting the device just the similar ways a pacemaker or an artificial eye. In the case of eye and pacemaker implants, the procedure is acceptable for medical reasons. Contrary, in the case of human chip implants where the aim of the gadget is for the accounting system as well as to act as a repository for government information. In general, the human chip implants pose a number of ethical and legal issues despite their potential applications in ensuring security and tracking lost and kidnapped individuals. It is important to enact appropriate legislations that will prevent any grievous intrusion into individual privacy as the technology gets a big vote among Americans.

The Role Of Identity In Dantes Inferno - 1186 Words

The role of religion, ancestry, and nationality are crucial in forming one’s identity. These items and more come together to create a sense of security for an individual. The narrative epic poem, The Inferno, by Dante Alighieri takes the reader with Dante on his journey through Hell and rediscovery of his identity. Dante’s journey commenced as a result to him falling into temptations whilst falling away from God. This led him to travel through the Dark Wood of Error which symbolizes the worldliness that occurs when one strays from the True Way, or God’s Way. The spirit of the poet Virgil, symbolizing Human Reason, appears and leads Dante away from the Dark Wood of Error and to the Divine Illumination with a journey through Hell. The need†¦show more content†¦Furthermore, those he converses with had impacted Dante in some way during his lifetime. The combination of religion and nationality begin to form the prominent factors of Dantes identity as he comme nces his journey through Hell in order to reestablish himself as a committed Catholic. Not only was Dante overwhelmed by the feeling of chaos due to the fear of losing his identity, but he was also faced with the overpowering sense of disorientation brought upon by being in Hell. The disarray caused the need for Dante to find a way to bring security onto himself. The security that Dante sought was found in increasing the strength of his identity. For many people, identity brings about a sense of security because it allows them to connect with a specific group of people who are similar to them. Knowing that there are people who think, talk, act, and believe in a similar way is comforting to many people. For example, when Dante was exiled â€Å"He was no longer â€Å"Dante of Florence.† He was without identity, nome, or without name† (Brantley). Dante lost the security that came with being a Florentine and being associated with Florence. Instead he was just Dante and bec ause of that the security he had with his identity was shaken. Dante may have shared his Catholic beliefs with others, but once a vital part of an identity is taken away, so is theShow MoreRelatedThe, The Righteous Politician, Mulan, By Robert D. San Souci1275 Words   |  6 PagesDante, The Righteous Politician; Mulan, The Righteous Activist Dante’s Inferno, although written more than 400 years ago, rings a certain familiarity with audiences everywhere. This epic explores concepts systematic to the development and revival of intimate themes throughout modern and classic works of literature and film. There are a myriad of works and themes that weave the web of modern literature drawing inspiration from and parallel to Inferno’s style and concession. 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The Disney Studios Notorious Strike - 2566 Words

Seventeen animation artists were ushered out of Disney Studios in Burbank, California on May 28th, 1941; they were then fired for being part of the Screen Cartoonist Guild.1 Once the news spread to the other eight hundred plus artists and four hundred plus Disney workers, many were outraged and further gathered together to make derisive posters and stir up compelling speeches to support of their fellow colleagues. On May 29th, 1941 three hundred employees went on strike.2 The few loyal to the Disney Corporation gathered with management in hopes to quickly put an end to the strike, however it was just the beginning. The Disney Studio Strike was acrimonious, lasting five weeks and ultimately shattering the benevolent image Disney Studios portrayed to the rest of the world.3 Many people associate the Disney Corporation with a lighthearted atmosphere and Walt Disney with the image of an artistic mastermind; so what happened to cause his workers to deceive him and go on strike? This paper will identify and explore the tensions that led up to the notorious Disney Studio Strike of 1941 as well as specifically provide the causes and effects the strike had on Disney Studios and the animation industry. The ultimate question to be answered throughout this paper is how did this strike demonstrate different issues than what was typical of strikes during the 1930s and early 1940s? Going forward with answering this primary question several other, more specific questions surface. To